New Topic Finder

Importance of SEO One of the most important functions of SEO is increasing visibility, which means making it easier for prospects to find you when they search for something you have to offer. Visibility is directly related to your ranking. The higher you rank on a search engine result page (SERP), the more likely prospects will see you and click through to your site, so it’s key to i ncrease your organic page ranking. The more effective your SEO efforts, the higher your ranking and the better your visibility, which is especially important when you consider that a quarter of web users never click past the first SERP. Web Traffic Increased web traffic is one of the main goals of SEO, and you increase traffic when you increase visibility and rankings. Consider this for a moment: the #1 spot on a Google search gets nearly 32% of clicks and moving up just one spot in search results can increase CTR by an amazing 30.8%. The golden grail for many marketers is the ‘Featured Snippet’ which is o...